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Study of “Noncommercial Use” launched

Submitted by Bernardo Parrella on Tue, 21/10/2008 - 19:16

Creative Commons explores the non-commercial uses of overall content. [21oct08]

The non-profit organization Creative Commons has launched a research study that will explore differences between commercial and noncommercial uses of content, as those uses are understood among various communities and in connection with a wide variety of content. Generous support for the study has been provided by the Andrew W. Mellon Foundation.

Creative Commons provides free copyright licenses to creators who want to give the public certain permissions to use their works, in advance and without the need for one-to-one contact between the user and the creator. “Noncommercial” or “NC” is one of four different license terms that creators may choose to apply to their Creative Commons-licensed content.

Works distributed under a Creative Commons license including the NC term may be used by anyone for any purpose that is not “primarily intended for or directed toward commercial advantage or private monetary compensation,” provided the use also complies with the other terms of the license. Works distributed under a Creative Commons license without the NC term may additionally be used for commercial purposes, an option that promotes creative reuse in a broader range of contexts.

Research is expected to be completed early in 2009. The study will investigate understanding of noncommercial use and the Creative Commons NC license term through a random sample survey of online content creators in the U.S., a poll of the global Creative Commons community, and qualitative data gathered from interviews with thought leaders and focus groups with participants from around the world who create and use a wide variety of content and media.

More information on theCreative Commons website.

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